Empowering any man to become their boldest, most confident self
“Phantom” — The term alone sends shivers down your spine. Why? Because there is so much mystery and unknown surrounding it. But switch places and now imagine yourself as the ghoul, don’t you feel powerful and invincible — as if you can take down anything in the world? The Phantom EDT recreates that exact feeling. Only this time, with their latest incarnation — the Phantom Parfum, that emotion intensifies. Empowering any man to become their boldest, most confident self clearly is their goal.
Charlie Heaton As Phantom’s New Brand Ambassador
In honor of this new incarnation, celebrated actor and musician Charlie Heaton from Stranger Things joins Rabanne as their global brand ambassador and stars in the new campaign of the Phantom Parfum. Aptly chosen for his rebellious spirit, passion for music, and determination to embrace his own style, Charlie is the perfect embodiment of the Phantum Parfum man.
Phantom Parfum: A Forbidden Aura
Perfumers Juliette Karagueeuzoglou, Anne Flipo, and Dominique Ropion did a phenomenal job of translating “mystery” into a bottle. Notes like lavender and vanilla matched with vetiver together with mineral musk perfectly evoke that impression. Starting off on an aromatic floral note gives rise to energy and seduction, while the foundation of eathy woody notes hints at an edge of danger. It’s daring. It’s sensual. It’s no secret that Phantum Parfum’s magnetic aura is hard to resist.
A New Era For Phantom
Bringing this irrepressible spirit to a new generation, Phantom Parfum honors the original design of Phantom EDT for its flacon. It maintains the radically different robot-like shape in metallic silver, except that it’s styled in a darker, edgier aesthetic. For Phantom Parfum, the chest piece evolves from chromatic silver to matte black as a signifier of the seductive aura within.
Powered By Sustainable Ingredients
Remaining true to Rabanne’s commitment to shaping a better future, Phantom Parfum is consciously crafted with 90% of its ingredients ethically sourced in collaboration with local partners from around the globe. They’ve also collaborated with IFF-LMR Naturals, a pioneering company founded in 1983, to deliver 100% natural extracts while complying with strict standards of transparency and sustainability. Every drop of this elixir is thoughtfully made in the heart of Grasse, the historic home of French perfumery, for the best experience ever.
Captivated by the mystical allures of the Phantom Parfum? Head over to your nearest Paco Rabanne store or ZALORA to get yours today!