Where heritage meets hype—shop the coolest modern Filipinianas on IG!
Gone are the days when Filipiniana dresses were reserved for beauty queens, political galas, and once-a-year cultural events. Thanks to the ever-evolving fashion scene, this iconic piece is getting a modern, wearable makeover—and we’re absolutely here for it. Whether you’re after a statement-making terno, a laid-back baro’t saya, or a contemporary Filipiniana that’s brunch-approved, Instagram is brimming with local brands redefining tradition with style. But with endless options, where do you even start? Don’t worry—we’ve done the scrolling (and double-tapping) for you. Here are the best Instagram shops to score your dream modern Filipiniana dress.
What Is A Filipiniana Dress?
The Filipiniana dress traces its roots back to the Spanish colonial period when local clothing was influenced by Spanish fashion while still maintaining indigenous elements. Over time, different variations of the dress emerged, each representing a unique aspect of Filipino culture. Today, the modern Filipiniana dress reimagines these classic silhouettes with contemporary cuts, fabrics, and styling, making them more versatile for everyday wear.
Types Of Filipiniana Dress
Balintawak Dress – A casual, countryside version of the Filipiniana, often worn during fiestas and cultural performances.
Baro’t Saya – A classic two-piece ensemble consisting of a sheer blouse and a long skirt, often worn with intricate embroidery.
Maria Clara Gown – A more formal version of the Baro’t Saya, featuring a matching shawl (pañuelo) and a structured silhouette.
Terno – Perhaps the most well-known style, the Terno features elegant butterfly sleeves and has been popularized by both historical figures and modern celebrities.
Where To Buy Modern Filipiniana Dress On Instagram
1. @handwovenbeauty
There’s something undeniably special about wearing a garment with a story woven into every thread. That’s exactly what Hand Woven Beauty offers—Filipiniana dresses crafted from Abel Iloko fabric, a traditional weave deeply rooted in Ilocano heritage. More than just intricate patterns, inabel textiles reflect the daily lives, environment, and ancestral traditions of the weavers, making each piece truly a work of art.
Image source: @handwovenbeauty IG
2. @filipinianamnl
Bold, vibrant, and unapologetically Filipino—that’s the first thing that comes to mind when scrolling through Filipiniana MNL. Their designs are a love letter to Filipino heritage, reimagined in striking colors and statement silhouettes. From sculpted butterfly sleeves to color-blocked alampays, every piece is crafted to celebrate tradition while making a modern, head-turning statement. True to their ethos of “preserving and promoting the rich and vibrant culture of the Philippines with a touch of modernity,” Filipiniana MNL proves that heritage wear can be anything but ordinary.
Image source: @filipinianamnl IG
3. @lin.ay.ph
As the name suggests, Lin.ay.ph is all about empowering women through contemporary Filipiniana—designed by women, for women. But here’s the real standout: every piece is crafted from handwoven textiles sourced from all over the Philippines. It’s where tradition meets modern elegance, with each dress telling a story of heritage, artistry, and craftsmanship. So if you’re on the hunt for a one-of-a-kind Filipiniana that’s equal parts cultural and chic, consider this your ultimate fashion destination.
Image source: @lin.ay.ph IG
4.@filipiniana_gowns
“We produce in small, curated batches.”—those exact words from Filipiniana Gowns’ Instagram were music to our ears. Translation? The chances of an awkward outfit clash? Practically zero. But that’s not all—this brand also serves up some of the most stunning sheer Filipiniana tops we’ve seen. If you’re all about that effortless blend of elegance and allure, consider this your go-to spot for subtly sexy, yet undeniably sophisticated Filipiniana pieces.
Image source: @filipiniana_gowns IG
5. @ilaya_couture
Ilaya Couture has been dressing modern Filipinas since 2004, so trust us—you’re in expert hands. Whether you’re after a ready-to-wear piece for a last-minute event or a made-to-measure masterpiece tailored just for you, they’ve got you covered. For timeless elegance with a personalized touch, Ilaya Couture is the place to be.
Image source: @ilaya_couture IG
There’s nothing more cuter than having a little petite filipiniana dress to match with your daughter. And you know where you can get filipiniana dresses for little girls? At ZALORA Philippines! Being Asia’s Fashion Expert, it’s totally one of our favorite place to browse through the latest designs. Click here to discover more filipiniana dresses for kids.
